<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml">
  <url>
    <loc>https://www.jlewportfol.io/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2024-10-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624389793317-4WC4T9MR5P1XAC0ZQB88/Frame+12.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624163221033-IBTDC05CEAVFSV7HUU9H/Frame+219.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625845590395-L963VPYLBHX8IPFAFOX6/Frame+46.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624165300436-CSLHFGK5DIVO58G6310M/Frame+41+%281%29.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/ffa192a8-bc85-47ff-98f5-2e29fbb9ff3f/Browser+%283%29.png</image:loc>
    </image:image>
  </url>
  <url>
    <loc>https://www.jlewportfol.io/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-04-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625852011791-03W4SDHY9SVJ01M66A89/About+Me+%281%29.jpg</image:loc>
      <image:title>About - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/4c8ab1c1-706d-4aed-b57c-faea5091dd25/Frame+19.png</image:loc>
      <image:title>About - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jlewportfol.io/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-04-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624393604566-Z7CWNASK6JT9D4HG1OH9/Frame+17+%285%29.jpg</image:loc>
      <image:title>Contact</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.jlewportfol.io/heatla</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624169198531-A5OTMCUEQTDJFNBJ8G8K/Heat+LA+%284%29.jpg</image:loc>
      <image:title>Heat LA Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624310574957-2IMMTW32N8XBWQ3SRDDF/Frame+216+%282%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625806000885-ZG29UC7HS6MWF74MGTJ6/Frame+222+%286%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625170182504-8TZYFX0FCGLGLU6JW4RC/Heat+LA+Competitor+Analysis.JPG</image:loc>
      <image:title>Heat LA Case Study - Many of our competitors were trying a variety of sort and search methods with little similarity. The only overlap was price, date, and size. The question was, did this match our users’ mental model when shopping?</image:title>
      <image:caption>A comparison of various sorts and filters from competitors revealed a lack of universal shopping standards.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625844902521-AZV8CUTFJIF6BPOCCEY3/Capstone+1+Workflow+%282%29.png</image:loc>
      <image:title>Heat LA Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625171068211-X00E0GMW7T7HYO5XYYBV/Persona+Collector+%281%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
      <image:caption>Our primary persona, the hypebeast, is motivated to add to his collection and “flex” on people.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625196015589-6WKWJKNFJ3TXTLYG1VZT/Site+Map.jpg</image:loc>
      <image:title>Heat LA Case Study - Make it stand out</image:title>
      <image:caption>Site map for Heat LA</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625171034616-F64F824HASJCBABT8YV3/Persona+Splurge+Buyer.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
      <image:caption>The splurge buyer hopes to get something personal that they will love to wear.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625171087202-02EPWXCSA0ND3BG5AYYX/Persona+Reseller.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
      <image:caption>A secondary persona, the reseller’s motivation is to make a profit on popular items.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625172163536-6G4IY8G5LQLCNHI7X0UF/Frame+223+%283%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625176206232-YL2BBSU7BWN1QMLL1VWY/Frame+225+%283%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625174355424-41C70EIJCBWHCB8Y4NO5/Style+Tile+%281%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625171984518-BMKU38360D87NAHKBY62/Frame+198+%282%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625176121217-UF4VGBPYFN0VJJ4X5GKO/Frame+224+%283%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625176158821-LDXBM6YC90CTV2EVS3ER/Hifi+Mock+up+3+%283%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625175122992-BTFUNQ347COADD6U5TOQ/Hifi+Mock+up+4.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625172601958-9F1NNE8RZ8TF0WFIESNK/Frame+224.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625002365023-G83LJKB68730VBP8Z3GF/Checkout+usability.PNG</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625036710417-RYZ6Q5AI4E3BEXR0M0QW/For+Portfolio+-+impact+v+effort+iteration+chart+%281%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1613681053471-W15HV65Z7ELODKLGERVA/Affinity+map+%281%29+%281%29.png</image:loc>
      <image:title>Heat LA Case Study</image:title>
      <image:caption>Each participant’s comments were color-coded to easily see agreement across many participants. Additionally, I divided up responses by page.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625160736442-VO4HPYKR0R0ZYS3LH97Q/Homepage+revisions.jpg</image:loc>
      <image:title>Heat LA Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625159805172-U9HZIN16HBHXNQKNQPBX/Frame+206+%284%29.jpg</image:loc>
      <image:title>Heat LA Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625167339656-84LZ4F1VTSJ9XBSR1SFI/Frame+223+%282%29.jpg</image:loc>
      <image:title>Heat LA Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1613606610015-9HPWS46EENSPME7L5HP3/maze_screenshot_404-2358_404-2358_372-657_394-5780_1+%281%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
      <image:caption>A heatmap of our usability test</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/b90f5c6b-5d4b-4807-9684-c8903c49f12f/Frame+226+%281%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/56522458-ae91-4710-9244-c56e38ce6531/Frame+230.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/455af7eb-c9d0-4750-8ea4-b4aa633d2f8a/Frame+228.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/64dc5a12-b774-43bc-9b38-13aa92ecd372/Frame+227.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/c01060b2-5761-474a-b120-7390de503621/Frame+229.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/29f9f63d-ffcc-4708-8e51-12748dcdaf69/Frame+235.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/19ad501a-e8ff-4d9c-9666-0748d4fad383/Frame+236+%281%29.jpg</image:loc>
      <image:title>Heat LA Case Study</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.jlewportfol.io/journey</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-07-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624169292816-R760CQQYCRCCX3CD9M1J/Journey.jpg</image:loc>
      <image:title>Journey Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1623981871530-YUW3Z6F08CJO02AFLETU/Frame+40+%282%29.png</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625596999444-RTEQQ871NK4SGEH0Z4XU/Frame+1+%282%29.jpg</image:loc>
      <image:title>Journey Case Study</image:title>
      <image:caption>Competitive analysis of mood tracking apps revealed much of the same underlying theraputic techniques with only cosmetic differences.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625595203469-AXF38VO9B6M2WBIJEW6G/Frame+42+%282%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625677090500-1U4RTH7DUFNUT59XJNPE/Frame+76+%283%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>User Interview Findings Affinity Map</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625681434687-R9CC0LQ0JLW2QG2FLXHO/App+Navigation.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1623387765128-256QEU08RUQG6NG5UFI6/User+Flow+%281%29.png</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Three task flows that represent a full “journey” within the application</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625680446570-CVI18VSYBQ5HOFB1FKIW/Persona+Mental+Health+Newbie+%281%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Minnie the Mental Health Newbie is not sure where to start.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625680422545-NDCX1VZ57PQ1RL1SGR2W/Persona+Self+Improver.jpg</image:loc>
      <image:title>Journey Case Study</image:title>
      <image:caption>Peter the Patient is familiar with mental health treatments and is also concerned with physical symptoms.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1623387720697-Q07Z0C6VN6431LU1N6Q7/User+Experience+Map+%281%29.png</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625681779321-G13JHE65YAKM1DG3ELT5/iPad+mini+-+1+%281%29.jpg</image:loc>
      <image:title>Journey Case Study</image:title>
      <image:caption>Final Style Tile</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625683239432-NZ1NKUNX9PEKDZ2HVR16/Frame+14+%282%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Logo Ideation based on a “journey”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625683808100-X0XOQDUWYVZY4O1SYZKZ/Frame+36+%289%29.jpg</image:loc>
      <image:title>Journey Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625683544880-XR9OIGZ60J53Q1DI2DXD/Frame+34+%281%29.jpg</image:loc>
      <image:title>Journey Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625684116034-OUHMI13SSUE9YBXXATEJ/Frame+35.jpg</image:loc>
      <image:title>Journey Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625684628918-1I14TOPCWDD0ECBP5R4N/Frame+37.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625721422684-YYYP71OTNVWKQBWW0HPA/Onboarding+Feedback+%282%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Affinity map capturing feedback for the onboarding workflow</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625804571801-XKU4007L4O5FRH2SI6AY/Frame+43+%283%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625804594007-9ZTUQFNX7W07ZLT305ES/Frame+44+%282%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625804555473-96TJZ02AZMZ0GN8CYQ1E/Frame+38+%283%29.jpg</image:loc>
      <image:title>Journey Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jlewportfol.io/nike-arfeature</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-07-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1624169504111-WM40WV9UWEXJX4UXDRBG/NTC.jpg</image:loc>
      <image:title>Nike Training Club Case Study</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625372738472-DJBJWQF7XNLRRIOQZ2XB/Frame+36+%287%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625531282931-T0L2ET9JZL1S8BRQUW97/Capstone+2+Research+Findings+%283%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1623709151533-U9D2S4QV9XKS930RWS4F/Capture.PNG</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>I used this Gantt chart to outline the project deliverables and timeline</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625348536140-9RL74IL01YNX2ZRJBX14/Frame+1+%281%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>I used the Evolve Research to code my notes and make an affinity map</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625348634404-33XECLE7VFE9KF9FSP4B/Frame+2.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625348045384-AL88V8YEDNZGYC1EQ8SX/Frame+4+%281%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625348030164-40TUEOSD4669VIQETPSY/Frame+3+%281%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625524771561-C941BKCAYDPZTWN1F6TO/Capstone+2+Research+Findings+%284%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1623815863553-JOAPXNMG5DHZ38YN1TEC/Cap+2+Wireframes+%281%29.png</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>User flow</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625348855680-20U6I76LM10V98PK58IZ/Inconsistent+Scheduler.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Our on-and-off exerciser is someone who works out for general well being but has a hard time keeping up.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625348833053-5TSU108W62JP8M2GTQ1L/Holistic+Athlete.jpg</image:loc>
      <image:title>Nike Training Club Case Study</image:title>
      <image:caption>Our functional athlete looks at fitness holistically for longevity and progress.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625355088647-QNFUIFKK23ZEOIKCNCEU/Frame+41+%283%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625527804830-A8K5KL99NJTRFDCSTUQL/Frame+40+%282%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625355270082-9TSXONNAOYNEZIS2QPI6/Frame+42+%281%29.png</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625364570612-0ECO87DXQDXI6JSRY88L/Frame+30+%281%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625533272464-TH1W440IMFE82H81UW9A/Arrow+%284%29.png</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1623821473777-HA461V1S9CDED0RVPH2U/Cap+2+Wireframes+%284%29.png</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Usability Test affinity map</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625845498224-6JTLH8DAVQYC4X9YSPTS/Frame+45+%283%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625530010133-HMQGQ8KP6650KFQCB03X/Frame+43+%282%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625530178764-KCGGNRE0MPRUP1B8X77O/Frame+44+%281%29.jpg</image:loc>
      <image:title>Nike Training Club Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1623819260892-MN2A8I52UAT00LB1P4G2/Cap+2+Wireframes+%283%29.png</image:loc>
      <image:title>Nike Training Club Case Study</image:title>
      <image:caption>Task completion or action identification chart for my five usability testers</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jlewportfol.io/page-not-found</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-07-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/1625805151357-1754XYUA2S7GT528LBII/website.png</image:loc>
      <image:title>Page Not Found - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.jlewportfol.io/simplybind</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/75645edc-580d-425f-82cf-335b65176106/Thumbnail+2+2x.png</image:loc>
      <image:title>SimplyBind Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/bac34775-c5e7-4485-b50e-92b9374741bd/Internal+Feedback+%281%29.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/d9510d4d-5b66-4180-9a5e-37a2e0786167/Frame+55.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/cb49a7df-54d1-4b77-a666-51dcb6ec4d61/Frame+60.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/b6928d6a-c61e-478a-ab78-82442ee7e684/Frame+76.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/72a3c0ad-bee1-48d1-a540-538218053abc/Frame+84+%284%29.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/abed202a-f3da-4825-a395-a0b6cd238f2a/Frame+61+%282%29.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/3a9d04cd-1bd4-49d0-9ce6-6a93f753fb08/image+439.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/e21736dd-f12a-4df4-868c-348c760dfae3/Frame+90.png</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fe2e2d25aff9f3abf7fc404/e6ebe46c-55cf-4ca8-bbcc-3a2bf929338b/image+440.png</image:loc>
    </image:image>
  </url>
</urlset>

